Track and field's superstar Usain Bolt said PUMA's new campaign, Forever Faster, "is about everything"

Usain Bolt visited Shanghai on Sept 1 to celebrate the sports brand PUMA's new campaign, Forever Faster.

Asked to give his opinion, Bolt said, "It is about everything. It's a great slogan, it describes me perfectly. I am forever faster, when PUMA came up with this I thought, "yes, this is me".

He visited Shanghai Pinghe Bilingual Schoolwhere he spent time with the primary school students and coached them on the fundamentals of running. Then he went to Pudong Riverside Avenue, one of Shanghai's most iconic landmarks, to meet fans. The lucky fans got to test their speed against a 3D image of Bolt on a 30-meter track.


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