Tokyo 2020 partnership for JOA and Marathon
Lavar Smith (left), CEO, Marathon Insurance Brokers (MIB), points to the value of their partnership with the Jamaica Olympic Association (JOA). Looking on are Keisha Burgher (second left), Executive Director, MIB, Ryan Foster, Secretary General/CEO, JOA and Christopher Samuda (right), JOA President.

If you check athletes headed for competition at the Tokyo 2020 Olympic Games, chances are winning a medal would place highly on their list.

For every Jamaican athlete who medals at the Tokyo 2020 Olympic Games, there will be an additional bonus of free insurance for one year, which is one of the benefits from a recent partnership inked between the Jamaica Olympic Association (JOA) and Marathon Insurance Brokers Limited.

The partnership is valued at $12 million and will run for the three-year period leading up to the 2024 Olympic Games.
In reference to the benefits, Ryan Foster, Secretary General/CEO, JOA, gave a broader perspective of the deal that was announced nearly one week ago.

Ryan Foster explains the Tokyo 2020 JOA/Marathon Partnership

“The JOA/Marathon partnership was centred around expanding our member services to our associations,” he said. “For far too long we have looked at sport as just attending Games, but have not done enough to tap into sport as an avenue for social change.

“One of the benefits of this partnership is for the direct benefit of our athletes, for which all medallists at the Olympic Games will receive free insurance for one year. This is in addition to the comprehensive coverage that Marathon will be providing for all members attending the Olympic Games,” Foster underscored.

Marathon Insurance has had a long partnership with the JOA, dating back to the London 2012 and Rio 2016 Games. This time they will be diving further into the deal with the JOA to deliver projects that involve the Athlete’s Commission and female empowerment through the Women’s Commission.

“The partnership has gone even further as Marathon will be partnering with the JOA and the Women’s Commission and Athlete Commission on various social projects geared towards, including, at-risk girls in sport and the expansion of Olympism values in schools,” Foster shared.

“All of these initiatives will be funded under this partnership and will involve the JOA engaging in providing not just mentoring and educational activities, but will involve nutritional support, school fees and school materials for the selected young athletes.”


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